FoodSwitch UK wins Public Health England's Health X competitionAugust 2014
We are delighted to announce FoodSwitch UK is one of three health apps to win Public Health England's Health X competition!
The Health X initiative, supported by NHS, Change4Life, TechCity and The Telegraph, aims to help individuals and families eat well and move more through innovative technology. FoodSwitch UK was shortlisted from 150 apps to the final 10. In true Dragon's Den style, we pitched our app to a panel of judges at the Finalists’ Event and were thrilled to be announced winners along with Fee Fi Fo Fit and Youniverse.
The judges felt FoodSwitch UK could enable people to make real simple changes and have a real impact on their diets. At the event, Duncan Selbie, Chief Executive of PHE, said the project had “the potential to change every shopping basket in the country”.
Katharine Jenner, CASH’s Campaign Director, said she was “delighted with the win, we have put so much work into FoodSwitch and we know it has enormous potential – something the PHE team’s backing will allow us to realise.”
Over the next few months we’ll be working intensively with Public Health England and their partners to further develop and promote FoodSwitch across the UK. Watch this space!
For Public Health England’s press release, click here.
For coverage from The Telegraph, click here.