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Action on Salt


Each year CASH is fortunate to have support from a number of leading health charities, health professionals, chefs and celebrities, highlighting the importance of following a low salt diet.

This year we are supported by:

Charity Supporters: 


The Real Bread Campaign

 “The Real Bread Campaign is happy once again to support Salt Awareness Week. We urge any industrial loaf makers or Real Bread bakers who are still using too much salt to cut down.”

Heart Research UK

“Heart Research UK supports wholeheartedly the drive to reduce salt consumption in the UK and improve the physical and financial health of the nation”.

UK Health Forum

"The UK Health Forum is pleased to support CASH’s Salt Awareness Weak  2017. Salt intakes in the UK population remain above the target level of 6g per day. This is a key factor underpinning the high levels of raised blood pressure and non-communicable diseases such as heart disease, stroke and type 2 diabetes in the UK. We need the government to set mandatory salt reduction targets and create a level  playing field for the food industry to continue to reduce the salt levels in our food."

Stroke Association

"The Stroke Association is delighted to support National Salt Awareness Week. High blood pressure is the single biggest risk factor for stroke and salt consumption, particularly hidden salt, is a huge part of this. We believe the daily limit on salt is vital in reducing the cases of stroke which is the fourth single largest cause of death in the UK"

Industry Supporters:


Dr Hilary Jones, GP and Broadcaster

"I support CASH in their salt reduction campaign and urge everyone to think about their own diets. By simply reducing the amount of salt you eat, you can make a big difference to your health"


Azmina Govindji, RD MBDA

"Salt reduction needs to continue to be a priority if we are to reduce our risks of hypertension and strokes. Campaigns that encourage the food industry to reformulate using less salt can help us to get accustomed to eating foods that aren't so salty; training our palate in this way could have significant health benefits"


Amanda Ursell, Nutritionist and Dietician

“We should all be aware of how much salt we eat to protect our health. The simplest way to do this is to check front of pack labels and choose lower salt options, but food manufacturers can play their part too by lowering salt in their products”


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